Boost Your Online Store's Conversion Rate with Lightning-Fast PWA
- Boost Your Sales with a 50% Increase in Conversion Rates
- Increase Your Revenue with a 70% Rise in Average Order Values
- Perfect 100 Score in PageSpeed Insights
- Enhance User Experience with Half-Second Page Load Times
What is Blink-Cart and How It Maximizes Your Profits
Blink-Cart is crafted to enhance your online store's profits by taking a comprehensive approach to improving conversions. Our service includes a frontend solution in the form of a Progressive Web Application (PWA) that seamlessly replaces your existing online store's frontend.
Integrating our solution is simple thanks to our use of headless architecture. This means that the frontend is no longer a monolithic part of your backend system but is instead completely separated. This allows for easier updates and maintenance, ensuring your backend continues to operate smoothly and untouched while the frontend delivers a modern, app-like experience.
Our PWA offers:
- Increased Speed: Faster page loads lead to higher customer retention. The speed will now be ensured by Blink-Cart, and we guarantee it.
- Enhanced User Experience (UX): A seamless, app-like interface keeps customers engaged.
- AI Tools: Leverages AI to create a personalized shopping experience.
- A/B Testing: Conducts tests to identify the most effective strategies.
- SEO Optimization: Delivers an SEO-optimized frontend ready to use.
- Advanced Search Engines: Uses cutting-edge search engines like ElasticSearch out of the box for optimal product search results.
Incredible speed and best scores in Google PageSpeed Insights
| Magento default | Magento with Blink-cart | |
| DOM content loaded | ~ 1 s | 0.0 s |
| Page loaded | ~ 2 s | ~ 0.2 s |
| Developers.google.com (PageSpeed Insights) | 33% Mobile 53% Desktop | 90% Mobile 99% Desktop |
| Gtmetrix.com | 77% | 98% |
| Tools.pingdom.com | 82% | 83% |
Case story
... The results with React are impressive compared to our earlier Prestashop site. Our conversion rate has increased from 2,7% to 4,2%. That is more than a 55 percent increase .
Also our average value per visitor has increased - with Prestashop it was 1,86€ and after our migration to React we have seen an impressive 85% increase to 3,45€ ...
... Our strategy is highly dependant on driving organic traffic to our site. For this reason, Google is very important to us. For some time Google has been emphasizing that the speed and their usability metrics will have an ever-increasing impact on page rankings on Google search.
We have been struggling with the speed of our PrestaShop site. Either we would have to use just the barebones modules/theme or have poor performance.
Then I came across Blink-cart and their offer of turning a PrestaShop or a Magento site into a super fast React site (SPA, Single page application) was very appealing. The way it works is that the back end will use PrestaShop but the front end will use a custom, React-powered theme (using GatsbyJS framework). The data will be pulled from PrestaShop using a series of APIs and PrestaShop webservice.
After talking with their team, we started work on our project. Our shop needed some extra work since we use a few custom plugins that we absolutely needed to include, e.g. a custom reviews module and a Perfect size widget. But they were happy to work with us to design a perfect solution for us ...
Read full case story at: blog.pucilowski.eu
Choose the Best Pricing Model for Your Store
Enjoy the freedom to choose how you want to manage costs and maximize your store's potential.
Contact Us to discuss which model suits your store best and start boosting your online sales today!
Store Views-Based Pricing:
- Simple and Predictable: Pay based on the number of store views.
- Transparent Costs: Easily calculate your budget based on traffic.
- Ideal for Small, Growing Stores: This option is dedicated to small stores that are developing.
- Low-Cost Modifications: As a startup offer, we can provide low-cost modifications to our ready-made, conversion-optimized templates.
Profit Sharing (50/50):
- Exclusive for High-Traffic Stores: Perfect if you're tired of solutions that don't yield profits and want concrete results.
- Aligned Incentives: You’ll share profits directly attributable to our enhancements. We earn only when you profit, ensuring our commitment to maximizing your revenue.
- Initial Investment by Us: Our team will handle all initial integration costs, including custom theme modifications. We can utilize your existing theme or create a new UX tailored to your specific requirements, ensuring optimal performance and user experience.
- Continuous Optimization: We stay updated with the latest industry trends and perform constant A/B testing to maximize your gains.
Frequently Asked Questions
Admin Panel Changes Post-PWA Implementation
From the store administrator's perspective, very little will change. The admin panel and all integrations with external systems remain the same, and the store continues to operate on the same server.
What is a Single Page Application (SPA)?
A Single Page Application (SPA) allows the store's website to load only the necessary data without refreshing the entire page. For example, when a customer navigates between products, only the product information is loaded, not the entire website. This prevents the need to repeatedly download sections like the category menu, banners, and footer, improving speed and user experience.
What if my software is not supported?
Please contact us. Our company can handle individual projects and integrate with any ERP and e-commerce system.
Where is PWA Located?
To ensure optimal PWA performance, a complex infrastructure and server configuration are required. We have determined that the best approach is to run PWAs on our servers, which are specifically optimized for speed. This means you no longer need to worry about your store's performance in any situation, as this responsibility is managed by us.
The physical location of your PWA can be coordinated with us. We offer the flexibility to host your PWA in Europe, America, or any other country. We can also integrate CDN networks for enhanced performance. Your store's backend will continue to operate as usual on your server.
What Technology Do We Use?
From the PWA side, our scripts are written in React. For server-side rendering (SSR), we use the GatsbyJS framework, which is optimized for SEO by default. We have invested significant effort to further enhance its SEO optimization.
Additionally, we can utilize other frameworks to meet our clients' specific needs, ensuring flexibility and customization in our solutions.
How Long Will Implementation Take?
The implementation timeline varies based on the complexity and customization requirements:
- PWA Demo: Opening the PWA demo takes approximately 5 minutes.
- Standard Setup: With a ready-made graphic design and standard setup without custom modules, the PWA can be launched within 1 day.
- Customized Setup: For non-standard graphics and specific requirements, the implementation time ranges from 2 weeks to a couple of months, depending on the project's complexity.
Is it Safe?
At Blink-cart.com, we prioritize the safety of our system with two key architectural principles:
- Limited Access to Your Store Database: We only require minimal API access to create a product catalog and authenticate customers. This means we do not have access to your store database. Consequently, even if our servers were compromised, your database would remain secure because we simply do not have the credentials to access it.
- Robust and Flexible Infrastructure: Our infrastructure is designed for maximum resilience. Even though we use renowned data centers, and in the unlikely event that all our servers and backup servers were to fail simultaneously, our system is flexible enough to quickly disable the PWA and restore the original operation of your store.
Additionally, our headless infrastructure enhances security by isolating the frontend of your store. From the moment of integration, you are protected from attacks exploiting frontend vulnerabilities, which are common in platforms like WooCommerce, Magento, and PrestaShop. Many store owners face issues due to delayed updates, leaving their stores vulnerable to automated attacks seeking known vulnerabilities. With our approach, such risks are significantly mitigated.
General Safety of Headless Infrastructure
Headless infrastructure offers several security benefits:
- Isolation of Frontend and Backend: By decoupling the frontend from the backend, headless systems reduce the attack surface. Potential vulnerabilities in the frontend do not directly expose backend data and processes.
- Reduced Vulnerability to Common Attacks: Traditional platforms often face security issues from outdated plugins or themes. Headless architecture, focusing on API endpoints, can minimize these risks as it relies on more controlled and secure API interactions.
- Enhanced Scalability and Redundancy: Headless systems can leverage multiple servers and data centers for various components, ensuring high availability and quick recovery from any failures or attacks.
- Customizable Security Measures: Since the frontend is independent, it allows for the implementation of customized security protocols tailored to specific needs without affecting backend operations.
Overall, headless infrastructure like that employed by Blink-cart.com provides a more secure, flexible, and resilient environment for your e-commerce operations.
What is Needed to Create a Demo?
To create a demo, we need access to the REST API of your online store. Specifically, we require "read" ("GET") access to the product catalog, product categories, and CMS pages.